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Illustrative scene: An empty sandy coastal path winding between shoreline rocks toward the sea at sunrise.

EMBODY Philippines 2027 · The Journey Three legs. One journey.

From Manila to La Union — from who you are to who you can become.

The road to EMBODY

Start with your story. See how far it takes you.

Each leg asks a different question. Together, they connect your starting point, the experiences that stretch you, and the story you bring to the finals. Progress can be physical, mental or personal — and every part belongs in the journey.

Illustrative scene: A microphone beside a blank notebook and pencil on a rehearsal table in an empty courtyard.

Leg 01 · Manila

The Person

Who you are

Every journey starts with an honest picture of where you are. In Manila, the focus is on the person behind the training: your story, your personality, your mindset and the strengths you already bring.

You don’t need to arrive as a finished version of yourself. What matters is understanding why you want to grow, what you want to challenge, and the personal record that would mean something to you.

  • Story
  • Mindset
  • Starting point
Know your starting point
Look at your habits, confidence and relationship with movement. Recognise what is working and where you want to make a change.
Find your reason
Give your goal a purpose beyond a number or a title. Your reason is what you return to when the journey gets difficult.
Share your story
Bring the experiences that shaped you — including the setbacks. They give your progress its context.

The shiftFrom wanting to change to understanding where you begin.

Illustrative scene: Wooden training rings above an empty open-air fitness deck overlooking the coast.

Leg 02 · La Union

The Journey

What can you become?

In La Union, intention becomes experience. Training, fitness challenges and time outdoors invite candidates to move beyond familiar routines and discover what they can do when they keep showing up.

The journey is about more than a single performance. It is also about the choices around it: how you respond to a difficult day, support the people beside you, and make wellness part of everyday life.

  • Training
  • Outdoors
  • Community
Build through practice
Use training and new challenges to explore your strength, endurance and consistency. Notice the small changes as well as the milestones.
Step beyond the familiar
Let outdoor experiences challenge your comfort zone. Confidence grows when you give yourself room to try, learn and try again.
Grow with others
Connect your own progress with the community around you. Encouragement, shared effort and purpose give the journey a wider meaning.

The shiftFrom knowing your goal to living the habits that move you towards it.

Illustrative scene: An empty finals stage with a plain cream sash, abstract bronze award and standing microphone under warm spotlights, with no people depicted.

Leg 03 · La Union

The Finals

Can you EMBODY both?

The finals bring the person and the journey together. In La Union, candidates bring body, mind and soul to the EMBODY stage — connecting their starting point with the growth they have worked towards.

This is your story with its full context: the work, the challenges, the people who helped, and the purpose you carry forward. The finish matters because of everything that brought you here.

  • Body
  • Mind
  • Soul
Body — the work you put in
Reflect on the movement, training and physical progress that became part of your journey.
Mind — the way you grew
Bring the discipline, resilience and confidence built through the moments when showing up took effort.
Soul — the reason it matters
Connect your transformation with your values, your community and the people your story can inspire.

The shiftFrom personal progress to a story that can move others.

The journey isn’t separate from the competition. The journey is the competition.

Explore the competition

Your path

From application to the finals.

Exact dates will be announced with the official mechanics.

Illustrative scene: A blank-screen laptop, neutral running shoes and a plain cream competition sash on a desk, with an empty rehearsal stage beyond, representing the path from application to the finals.

  1. Step 1

    Apply online

    Tell us who you are, your discipline and why you want to EMBODY. Share the personal record you want to challenge and what taking this step would mean to you.

  2. Step 2

    Get to know us

    Our team reviews every application and reaches out to shortlisted applicants by email. The next steps and full mechanics will explain what to prepare before the journey begins.

  3. Leg 1 · Manila

    The Person

    Meet the other candidates and share your story, mindset and starting point.

  4. Leg 2 · La Union

    The Journey

    Train, take on fitness challenges and outdoor experiences, and live the EMBODY lifestyle.

  5. Leg 3 · La Union

    The Finals

    Bring body, mind and soul to the stage — and show who you’ve become.

EMBODY Philippines 2027

Ready to outdo yourself?

Applications for the next generation of EMBODY advocates open soon. Be the first to know.

Join EMBODY Read the FAQ
  1. Step 1 Apply online
  2. Step 2 Hear from our team by email
  3. Step 3 Start Leg 1 in Manila